Case Study of TedxFargo
TedxFargo 2019 was an event like no other. It brought together some of the most innovative and inspiring individuals from various fields to share their ideas and insights, all while challenging traditional thinking and encouraging attendees to embrace new perspectives. Held in Fargo, North Dakota, the event drew a diverse group of people who were eager to learn and connect with others.
The Badge
Upon arriving at the event, attendees were greeted with a shiny red badge that instantly made them feel like winners. TedxFargo opted for a unique mirror badge in the iconic "x" shape, with a variety of colors to differentiate attendees. Guests received red badges, volunteers and staff wore silver, and speakers were adorned with gold. The badge also featured a handy flip side with the schedule, making it easy for attendees to keep track of the events without fear of losing their way.
A Special Touch
But TedxFargo didn't stop there. They took the personal touch one step further by hiring local calligraphers to handwrite attendees' names on their badges. This not only added a beautiful and memorable touch from the community, but also made the experience feel more intimate and special.
Social Media Buzz
The buzz surrounding TedxFargo was undeniable. Attendees were snapping photos of their badges and sharing them on social media, generating a wave of excitement and anticipation. It was a photogenic event that sparked conversations and fostered connections, creating a true sense of community among attendees.